Commenting on blog posts written by industry experts with lots of followers can bring your website a lot of traffic. When you post a comment (most) blogs allow you to leave a link back to your site for other readers to check out – as long as you leave an insightful comment you WILL get traffic from your blog comments. Make sure you comment as quickly as possible when new blog posts go up. The higher in the comments you are the more clicks you’ll get. I have Google Reader setup to alert me when new blog posts are made on the industry blogs I follow and I comment immediately to lock in my first place spot.
Create shareable content. In the world of social media, shareable content is king. Your content should be easily share-able so that your readers can spread the word for you. This is a combination of a good headline and an interesting image, as well as a captivating lead-in. All of this creates a perfect bite-sized chunk of your article that others can share through Facebook, Twitter, and other networks.[2]
Early versions of search algorithms relied on webmaster-provided information such as the keyword meta tag or index files in engines like ALIWEB. Meta tags provide a guide to each page's content. Using metadata to index pages was found to be less than reliable, however, because the webmaster's choice of keywords in the meta tag could potentially be an inaccurate representation of the site's actual content. Inaccurate, incomplete, and inconsistent data in meta tags could and did cause pages to rank for irrelevant searches.[10][dubious – discuss] Web content providers also manipulated some attributes within the HTML source of a page in an attempt to rank well in search engines.[11] By 1997, search engine designers recognized that webmasters were making efforts to rank well in their search engine, and that some webmasters were even manipulating their rankings in search results by stuffing pages with excessive or irrelevant keywords. Early search engines, such as Altavista and Infoseek, adjusted their algorithms to prevent webmasters from manipulating rankings.[12]
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In 1998, two graduate students at Stanford University, Larry Page and Sergey Brin, developed "Backrub", a search engine that relied on a mathematical algorithm to rate the prominence of web pages. The number calculated by the algorithm, PageRank, is a function of the quantity and strength of inbound links.[22] PageRank estimates the likelihood that a given page will be reached by a web user who randomly surfs the web, and follows links from one page to another. In effect, this means that some links are stronger than others, as a higher PageRank page is more likely to be reached by the random web surfer.
I read your post on my mobile phone while on a bus travel and it stirred me due to the fact that I’ve been doing SEO lately the poor man’s way like blog commenting, Social bookmarking, forum signature, directory submission, etc. I don’t know if any of these things still work today since I’ve been practicing them since 2008. These 25 SEO tactics that you have shared got my interest. Actually I am planning to make a new site right now after reading this one. I found out that maybe I’ve been doing a lot of spamming lately that my site is still not ranking on my desired keywords. And also, you have pointed out that it is not just by means of Keyword planner that we will be able to get keywords since there are others like, as what you have said, the wikipedia and the like. I am planning to make use of this article as my guide in starting a new one. I bookmarked it… honestly.. 🙂 And since I have read a lot of articles regarding SEO tips from other sites, I can compare them to your tactics and this is more interesting and exciting. I want to build a quality site that can make me generate income for long years. THANK YOU FOR BEING GENEROUS WITH YOUR KNOWLEDGE. I will try to communicate with you through email and I hope you can coach me Brian. .. please.. 🙂
Thanks for sharing such quality content online. I really loved the way you have written this blog post. SEO is the most important factor if you want to increase your online network. SEO, not just only helps in getting more organic traffic via search engines but also builds a good brand authority online. I have learned a few new tips which I think can help me out improving my blog’s SEO score. Looking forward to more quality content in the future… 🙂
Brian, great post as always! Question: Do you consider authority sites (industry portals) a form of “influencer marketing?” e.g. guest blogging, etc? In some niches there are not so many individuals who are influencers (outside of journalists) but there are sites that those in the industry respect. I am in the digital video space and for me one site is actually a magazine that is building a very strong digital presence. Thanks, keep up the good work!
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Use social networks to expand your reach. Social networking is hugely important, and ensuring that you have a solid presence will have a large impact on your views. Post compelling content and you’ll soon build a loyal following. Follow and share with other users, who may reciprocate and follow you. There are a variety of ways that you can use social networks to extend your online presence, depending on the needs of your site.[3]

Squidoo is a website full of 100% user generated content that allows you to create what’s called a “lense.” A lense is a page about a specific topic that you choose to write about (usually something you’re knowledgeable in). After creating your lense other people can find it by searching for terms and keywords related to your lense. Let me just start off by saying Squidoo is an absolute powerhouse in the search engines. Its very easy to rank Squidoo lenses for competitive terms that would prove to be a challenge for websites with lesser authority. Creating a lense on Squidoo gives you 2 traffic opportunities:


Hack #1: Hook readers in from the beginning. People have low attention spans. If you don’t have a compelling “hook” at the beginning of your blogs, people will click off in seconds. You can hook them in by teasing the benefits of the article (see the intro to this article for example!), telling a story, or stating a common problem that your audience faces.

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This way, when you do drive traffic, you know where that traffic is coming from. Otherwise, you're left in the dark. For example, if you do some content marketing on Quora.com or Medium.com, you could use the campaign source as simply Quora or Medium and the campaign medium as content_marketing and the term as the term you're working to rank for. Get the picture? Then, you'll see all the beautiful results directly in Google Analytics and you'll know specifically where your traffic came from.
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Medium is one of my go-to platforms for marketing my content and provides another authority-site domain that gives you the versatility of link-dropping the way that you normally would through any blog post on a CMS like WordPress. Leverage Medium to create intuitive content marketing posts that also link back to your primary posts on your site or blog.


Give customers the ways with which they can access the translated version of your website easily. And if they are not able to execute that, then they will bounce without engaging. You can integrate the ‘hreflang” attribute to the website’s code and assure that the adequately translated version of the website appears in the search engines. Yandex and Google highly recognize it.

The problem that most people face isn't about how they can setup a website or even start a blog; it's about how they can actually drive traffic to that digital destination floating about in the bits and bytes of cyberspace. If you're not a seasoned digital sleuth yourself, you've likely struggled with getting the proverbial word out through a variety of forms of online marketing.
Great article. My site has been up for several years now but I rebranded and switched from Blogger to WordPress about a year ago because I was told the reason why my traffic is so low is because I was using the wrong platform. I still haven’t seen an increase in my traffic and am very frustrated. I write in the health, fitness and parenting niche and I have over 30 experts that write for me, but I still don’t have the page views I would like. My paychecks are small and I am very frustrated. How do I find out what influencers in my niche are talking about and what they would like to share? I read tons of blogs, but most of them just review products or write about their kids, not a whole lot of similar articles. Where do I begin to find sharable content in my niche?
I definitely learned tons of new things from your post. This post is old, but I didn’t get the chance to read all of it earlier. I’m totally amazed that these things actually exist in the SEO field. What I liked most is Dead Links scenario on wikipedia, Flippa thing, Reddit keyword research, and at last, the facebook ad keyword research. Its like facebook is actually being trolled for providing us keywords thinking they are promoting ads.
When would this be useful? If your site has a blog with public commenting turned on, links within those comments could pass your reputation to pages that you may not be comfortable vouching for. Blog comment areas on pages are highly susceptible to comment spam. Nofollowing these user-added links ensures that you're not giving your page's hard-earned reputation to a spammy site.
Write articles rich in content. Quality articles will get ranked better in search results. Make sure that your articles address the needs of your readers, and that they can find all of the information they need in one spot. This is the most effective means for increasing traffic to a website; offering people something that they cannot obtain elsewhere, or at least, not to the level of quality that you are offering it.[1]
Before you say it – no, true guest blogging isn’t dead, despite what you may have heard. Securing a guest post on a reputable site can increase blog traffic to your website and help build your brand into the bargain. Be warned, though – standards for guest blogging have changed radically during the past eighteen months, and spammy tactics could result in stiff penalties. Proceed with caution.
Make it clear why a customer can have confidence in you - Since face-to-face interaction is taken out of online transactions, you need to find other ways to establish trust between you and your visitors. Always include an “About” page to allow site visitors the chance to get to know about you and what you do on a slightly deeper level. Strategies such as displaying professional organization memberships/partnerships and site security measures are a good way to build confidence in your company and any transactions made on your website. Post testimonials from past customers to show that you have experience and a positive reputation. If you sell product from your site, consider utilizing customer reviews to put third-party opinions behind the product and services you offer.

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This post and the Skycraper technique changed my mind about how I approach SEO, I’m not a marketing expert and I haven’t ranked sites that monetize really well, I’m just a guy trying to get some projects moving on and I’m not even in the marketing business so I just wanted to say that the way you write makes the information accesible, even if you’re not a native english speaker as myself.
Fantastic information ,extremely informative and highly valuable for individuals looking to achieve website traffic.Our marketing team involved themselves in this activity using a hybrid email marketing called EasySendy Pro. We saw some vast improvement in our email open rate and click through rate. Therefore, as per my experience I can confidently say that email marketing is very effective and also it drives good amount of traffic .
So let's just say you're a budding entrepreneur. You've gone into business for yourself and setup that all-important website. It's your digital storefront. No need for that brick-and-mortar store anymore. No need for the random person to patronize your shop from the street. Today, all you need are those virtual visitors -- people that are keenly interested in buying what you're selling.
Use this knowledge to understand your conversion rates per ad spend. If you spent $100 to make $800 then you made $8 for every $1 you spent. Conduct more tests, then scale out your efforts using the Pareto Principle, or the 80/20-Rule, which states that 80% of your results are coming from 20% of your efforts. Use meticulous tracking to discover the efforts that are leading to the biggest results. Simple as that.
By 2004, search engines had incorporated a wide range of undisclosed factors in their ranking algorithms to reduce the impact of link manipulation. In June 2007, The New York Times' Saul Hansell stated Google ranks sites using more than 200 different signals.[26] The leading search engines, Google, Bing, and Yahoo, do not disclose the algorithms they use to rank pages. Some SEO practitioners have studied different approaches to search engine optimization, and have shared their personal opinions.[27] Patents related to search engines can provide information to better understand search engines.[28] In 2005, Google began personalizing search results for each user. Depending on their history of previous searches, Google crafted results for logged in users.[29]
I have been trying to produce more content because I believed the lack of traffic was to the small amount of content, but after reading your blog post, i’m beginning to doubt wether or not this is quality content. I will definitely do more research on influencers on my niche, now I have to figure out how to get their attention with my kind of content.
Fantastic information ,extremely informative and highly valuable for individuals looking to achieve website traffic.Our marketing team involved themselves in this activity using a hybrid email marketing called EasySendy Pro. We saw some vast improvement in our email open rate and click through rate. Therefore, as per my experience I can confidently say that email marketing is very effective and also it drives good amount of traffic .

Hi Brian! Very good and exactly what I was looking for. I have a problem though, we are creating the first video editing software that edits video WHILE FILMING. We are video geeks with a lot of experience, however we are trying to appeal to GoPro users and video tutorial makers but we have little knowledge in that field. Any suggestions on how we write about that if we have no idea about the space?
Headlines are one of the most important parts of your content. Without a compelling headline, even the most comprehensive blog post will go unread. Master the art of headline writing. For example, the writers at BuzzFeed and Upworthy often write upward of twenty different headlines before finally settling on the one that will drive the most traffic, so think carefully about your headline before you hit “publish.”
While short-tail keywords are often searched more frequently, it is more difficult to rank for them on search engines. Targeting long-tail keywords, on the other hand, gives you a better chance of ranking higher (even on the first page) for queries specific to your products and services—and higher ranking means more traffic. Plus, as search engines and voice-to-text capabilities advance, people are using more specific phrases to search online. There are many free tools available to help you find keywords to target, such as Answer the Public.

The leading search engines, such as Google, Bing and Yahoo!, use crawlers to find pages for their algorithmic search results. Pages that are linked from other search engine indexed pages do not need to be submitted because they are found automatically. The Yahoo! Directory and DMOZ, two major directories which closed in 2014 and 2017 respectively, both required manual submission and human editorial review.[40] Google offers Google Search Console, for which an XML Sitemap feed can be created and submitted for free to ensure that all pages are found, especially pages that are not discoverable by automatically following links[41] in addition to their URL submission console.[42] Yahoo! formerly operated a paid submission service that guaranteed crawling for a cost per click;[43] however, this practice was discontinued in 2009.
Another example when the “nofollow" attribute can come handy are widget links. If you are using a third party's widget to enrich the experience of your site and engage users, check if it contains any links that you did not intend to place on your site along with the widget. Some widgets may add links to your site which are not your editorial choice and contain anchor text that you as a webmaster may not control. If removing such unwanted links from the widget is not possible, you can always disable them with “nofollow" attribute. If you create a widget for functionality or content that you provide, make sure to include the nofollow on links in the default code snippet.
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